Pulchritudo... I love playing around with languages. It's Latin for beauty.
Try that or Pulch Ritudo so it looks more like a name than a word.
True Pulchritudo
True Pulch Ritudo or Pulchra as beautiful
Truly Pulchra idk :p
Any nice pro names for a biz, or something that can give me an idea of what to come up with. Tried myself but it's already taken